By Tim Hanson (TMF Mmbop) and Brian Richards (TMF Brich)

Penny stocks have huge potential — that’s their blessing and their curse.

The potential rewards are enormous. Just take a look at what happened at Prana Biotechnology (Nasdaq: PRAN) over the summer — the stock more than doubled after some positive clinical data concerning the company’s PBT2 compound.

That $2 double looks like an easy gain, considering that White Mountains Insurance (NYSE: WTM) would have to add another $536 in value to double its share price, and Markel (NYSE: MKL) would need to throw another $394 on the fire to eke out another double.

Everybody loves pennies
It’s the potential of quick gains in stocks like Prana that keeps investors coming back. We typed “penny stocks” into Google and the search engine spit out “about 2,080,000″ hits. We did the same for more time-tested terms such as “blue-chip stocks” and “dividend-paying stocks” and got just 386,000 and 193,000 hits, respectively.

Sure, we expected a discrepancy, but the size of the gap was startling. It became even more interesting when we broke those hits down with Google Trends. According to Trends, penny stocks are particularly alluring to investors in Orlando, Las Vegas, Oklahoma City, Tampa, and Calgary — the locales where the term is most often searched.

Las Vegas, for one, makes a bit of sense. Those folks are gamblers.

Florida, though? Well, we hope the folks Googling “penny stocks” down there aren’t retirees.

This stock is set to take off! Or not.
According to the Securities and Exchange Commission, the term “penny stock” generally refers to low-priced (below $5), speculative securities of very small companies. To quote the SEC: “Investors in penny stocks should be prepared for the possibility that they may lose their whole investment.” (It’s worth noting that the emphasis in that last sentence is in the original.)

Pay attention to the SEC’s entire definition, not just the stock price. Going solely on price would wrongly categorize billion-dollar companies such as Sycamore Networks (Nasdaq: SCMR), Coeur d’Alene Mines (NYSE: CDE), and Solectron (NYSE: SLR) as penny stocks.

Regardless, the SEC is spot-on when it says that true penny stocks are among the surest ways to lose money in the stock market.

Well, then, why do we “love” penny stocks?
We love penny stocks because they’re fascinating. The world of pennies is inhabited by hardworking average Joes hoping to strike it rich, pumpers and dumpers, hypesters and scammers. In pennies, the logic and reason that applies in the rest of daily life is replaced by zeal and prayer.

However, we don’t love them enough to actually buy them. Yes, they have big potential. But their daily gyrations are unpredictable — the stock price movements have next to nothing to do with the underlying company the stock represents. In fact, trading in pennies is highly illiquid, and prices are often manipulated by forces not at all related to the business.

The dangers of incredible promises
If you’re buying stocks without paying attention to the business you’re buying, then you might as well be buying a lottery ticket. Or (to use another analogy) you might as well buy up every baseball card of a benchwarmer on the Akron Aeros AA baseball team, and hope that he someday rises up, fulfills his potential, and becomes an all-star for the big-league Cleveland Indians.

There’s a better way
Before you start saying the rest of the stock market is boring — with big stocks such as IBM having a “big day” when they move up 1% or so — let us introduce you to some underfollowed small caps. They’re nothing like penny stocks, yet they still offer some of the best returns on the market. Unlike penny stocks, promising small caps:

  • file reliable financial statements
  • are transparent
  • have conference calls individual investors can listen to
  • don’t simply hype their stock in press releases

That’s a starting point. There are more — and more important — criteria to help you find great small-cap companies. Our team at Motley Fool Hidden Gems, for instance, looks for a balance sheet with lots of cash and no debt, and a tenured CEO (or CEO/founder, if possible) who holds a substantial ownership stake in the business. In other words, we’re looking for big returns with good, old-fashioned, bottom-up analysis.

You can view the more than 50 small caps our team has already found with a free 30-day trial. There’s no obligation to subscribe, and we particularly recommend it for the penny stock-o-philes reading in Alberta and Florida. You know who you are.

Source: fool.com

Quote of the Day:
Good bankers, like good tea, can only be appreciated when they are in hot water. – Jaffar Hussein, Governor, Malaysian Central Bank

  • Share/Bookmark

Comments

Leave a Reply




ss_blog_claim=15d8108b540c7f0a9f388810cf5ad68f ss_blog_claim=15d8108b540c7f0a9f388810cf5ad68f